TechMark Global

Apply Lean / JIT principles to Marketing, Sales and Engineering

The Just-In-Time approach is well established in manufacturing and in inventory control but the same principles are increasingly applied to indirect functions such as project engineering, business development and marketing. The use of temporary employees has been popular for quite some time but we are now seeing an even leaner approach taking root; the use of freelancers and/or consultants to deliver results on a long-term basis.

In a JIT environment, parts are purchased whent they are needed and product is built to order. Product flows continously using Kanban. As we embark on an economoic recovery, more and more companies are looking at alternatives to hiring full-time indirect employees; they turn instead towards self-employed professionals that can get on-board quickly, execute against specific goals and then move-on. Examples include:

• Marketing - managing new product launch campaigns froma A-to-Z. Implementing Measurements; Reporting against those measurements.
• Business Development - blitzing on the sales front; hunting for new customers; account management; establishing new sales channels.
• Engineering - taking responsibility for the new engineering project and delivering to the operations team.

Such an approach is economically advantegous when considering the overall costs of training and managing full-time employees.

Walk the Walk...

TechMark Global is not your normal Consultant shop. Our engineering background ensures our quick engagement in the development of revenue-generating strategies. One of the major criticism of "consultants" is that they are too theoretical. You won't find this happening with TechMark Global! We'll go out and deliver new customers to you, and manage the business as your account manager. We'll manage the project and follow-up on all customer-related activity.

When it's time, call us and we'll hop on board!